The Kidems Wheelsox Cover is a universal wheel cover which fits over the hard plastic wheels of baby & toddler’s 12 to 36 month Ride-on, Push Ride-on & Motorized Ride-on toys so that the floors are protected and the grinding noise is softened
Parents learn a lot when they have kids in school. For Marcia Motuz, the mother of five children, the product design concept for the Kidems Wheelsox Covers started at an elementary school Invention Convention project.
But the inspiration came from her son, Matthew, who like any toddler, relished the grinding noise made by his riding toy as it scraped and scuffed the hardwood flooring in their home. Matthew has Autism, so it’s natural that his mother wanted to let him find enjoyment in his toys. But as a homemaker, she also wanted to find something that protects floors!
The Kidems Wheelsox Cover is a universal wheel cover which fits over the hard plastic wheels of baby & toddler’s 12 to 36 month Ride-on, Push Ride-on & Motorized Ride-on toys so that the floors are protected and the grinding noise is softened. Motuz is proud to announce that her Wheelsox Covers, by reducing the noise, make it possible to enjoy the sound of your young children’s giggles as they play, instead of groaning as you think of the damage done to your floors. Imagine how this will help when visiting family members; your toddler can ride his toys without damage or disruption to the home. When its time for outside play, the covers easily come off.
Because her product is unique to the market, educating the consumer is a major part of her campaign. She realized this when she initially presented her product to a client who didn’t understand the concept. After Motuz physically presented the product, the feedback was enthusiastic. There’s an audience of parents who can make use of the Wheelsox Covers, and Motuz and her one-of-a-kind product will be welcome in homes all across the world.
Starting a new enterprise like this takes patience, stamina, and persistence. Motuz has already proven her ability to provide those traits. Ironically, her own suffering caused by a brain injury received at work gave her the endurance she would later need to help her children deal with their own physical disabilities: Matthew has autism; one daughter was born with a congenital birth defect requiring to date 10 operations, another suffers from a rare & sudden illness P. O. T. S. (Postural Orthostatic Tachycardia Syndrome) and another has dyslexic. The oldest son in the family suffered a brain injury from a motor vehicle accident while he was stopped in traffic. All of her children are overcoming their physical conditions; the three oldest children are in college. Adversity, and the determination of Motuz, have taught the family offspring that perseverance pays off.
She brings that perseverance to a product that’s certain to make a lot of parents happy as they enjoy their children’s play while floors remain protected with Kidems Wheelsox Covers
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