Check out these Aweber alternatives, and see if any of these may be a better fit for you.
Even with the advent of all sorts of advanced eCommerce technology, email marketing is still an effective, tried-and-true tool for online merchants. More than 100,000 small businesses have relied on Aweber, one of the leaders of email marketing tools, for years. However, as specialized platforms have evolved, you may find that you need something that delivers more.
Check out these alternatives to Aweber, and see if any of these may be a better fit for you.
#1. Omnisend Delivers Omnichannel Marketing Automation for Ecommerce
Omnisend levels up your email marketing effort to become an omnichannel marketing strategy. A drag-and-drop tool simplifies building professional emails, and a visual email automation workflow automates messages across multiple channels.
Creating email lists and landing pages becomes a breeze, and Omnisend allows you to reach your customers through SMS, Google retargeting, Facebook Messenger, and Facebook custom audiences. Take advantage of Omnisend’s free plan that has a generous 2,000-email-per-day or 15,000-email-per-month limit.
#2 SendPulse – multichannel marketing automation platform.
Grow your contacts list with custom built subscription forms. Apply segmentation and make use of Email, SMS and Messenger marketing to reach your customers with a personalized message for better open/clickthrough rates. Email platforms also packs a drag and drop email builder as well a collection of predesigned adaptable email templates. Statistics data is provided to asses the marketing campaign. When it comes to pricing, SendPulse email marketing offers a forever free plan with up to 2500 subscribers, free web push notifications and 12000 free transactional emails.
#3. Mailchimp Offers User-Friendly Email Newsletters
Many small businesses are familiar with the popular Mailchimp service, which also offers an easy-to-use, drag-and-drop email creation tool. Its strength lies in helping you create newsletters to send to an email subscriber list.
While Mailchimp offers basic automation, it’s nowhere near as sophisticated as some other marketing automation platforms on this list. But if you just need to set up basic welcome emails and send newsletter blasts, the free version is worth it for smaller subscriber lists.
Although many Mailchimp communities are available online for assistance, official support services requires signing up for a paid plan. For free users, you’re on your own.
#4. Drip Eases Beginners Into Emailing Marketing
If you’re new to the email marketing and eCommerce space, Drip is a great place to start. It proposes several different automated email campaigns to start with and helps you create an easy-to-use workflow. Although you don’t have as many options for customization, you’ll be able to launch a simple email campaign quickly.
Drip is a good choice for those who are just starting out and need something to get the job done.
#5. SmartrMail Provides Basic Email Marketing Tools
Another great alternative for the beginner is SmartrMail. This tool gives you all the basics you need to start an email marketing program. Introduce email automation and auto-updating to your program, which removes busy work for you and your team.
The tool has a drag-and-drop builder, which gives you everything you need to create a basic newsletter campaign across a single channel. Like Drip, SmartrMail is great for beginners who need email marketing quickly.
#6. SendinBlue Is Next Step Up
Although SendinBlue is also a basic email marketing tool, it offers a bit more than Drip and SmartrMail. Its visual composer allows you to create a professional-looking email campaign quickly and easily. In addition, SMS campaigns can be used within SendinBlue workflows, which is something only a few different tools on this list offer.
If you’re not a natural when it comes to email marketing, you can take advantage of SendinBlue’s proposed workflows and campaigns.
#7. Email Marketing Experts May Benefit From ActiveCampaign
As the most sophisticated tool available, ActiveCampaign bleeds from the email marketing space into CRM. This wonderful tool creates a centralized area for email contacts and builds campaigns around individual or groups of contacts.
The tool can help businesses trying to manage multiple email lists within multiple domains. As a result, ActiveCampaign is more complex and cumbersome to learn and use and should be reserved for seasoned marketers.
#8. Campaigner Offers Complimentary Email Services
While a tool like Campaigner offers basic email automation, it also provides several complimentary services that can help fine-tune future campaigns. It offers testing tools,
dynamic content and segmentation components to its service. If you’re looking for something that can help you develop a more comprehensive email marketing program, you may want to consider Campaigner.
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Regardless of whether you’re a beginning email marketer or a seasoned one, there are effective email marketing alternatives to Aweber available on the market today.
Not every tool on this list will be right for every marketer, but there is something here for everyone. Choose the one that best meets your needs and your experience level for the most success.
